Day: July 3, 2026

Composite illustration depicting stacks of money, silhouettes of international sports leaders, a sponsor-filled stadium, and a world map highlighting North/South and Rich/Poor divisions to symbolise the relationship between sport governance, commercial influence, and global inequality. 8 min read

FIFA corruption scandals. Olympic governance controversies. Sponsors who look the other way. This column examines the unvarnished truth: money, not morality, drives international sport. From the 1984 Los Angeles transformation to the modern betting boom, the author argues that the global sport industry reflects the same inequalities as the wider world and nothing has changed.

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